For the Purpose We Trust, Marketing & Advertising News, AND BrandEquity

Bryon C. Smith

According to the BrandZ framework, how does being meaningful, different and salient apply to HUL brands? At the heart of […]

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Trust law: SSKM students dance in the hearts of the public | Calcutta News

Bryon C. Smith

KOLKATA: On Thursday evening, a group of young men and women created a surprise for visitors to Nandan, the city’s […]

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